Utah

Main Campaign: Utah

4/12-20/2023

Oh, Utah. You left us dizzy in the mixed signals. The only way to describe you would be as a session IPA. We like the look, the taste feels refreshingly light, but when you look below the surface we’re stuck drinking more and more in the hopes of catching a buzz that will never come.

You are beautiful. Zion left us speechless and loving the wonderful outdoor activities. As we progressed north, the mountains sang to our souls. Despite the cold, snowpack-filled trails, and potential of rain, we sought more and more hiking and biking trails. The red sand and dust covered our shoes and toes and filled the submarine with a layer I don’t think will ever come clean.

But your beer policy is a mess. Our livers craved the sweet nectar of craft brewing but you’ve scared away all but the most fool-hardy of breweries. The thought of paying for a pack of cuddling hooker IPA’s left us disgusted so we dished out for the mainstream, cheapo PBR to ease our sorrows. Do better Utah, do better.

Like any true love-hate relationship, we needed to leave. So we left, but it won’t be forever. We will be back, like a love-sick angsty teen. Maybe we need the hit of the drug-like effect that your backcountry leaves on us. Or maybe we just like the torture of mixed messaging. Regardless, we will be back. This is only the start of a Taylor Swift-esque romance.